Begin networking today!

Social network

Networking is the act of building relationships and partnerships with business professionals that are capable and interested in helping you further your career goals.

Believe it or not it is never too early in your college career to begin networking and the earlier you begin making connections, the better.

In an article for immigration and education reform advocacy website FWD.us, contributor, Joshua Rodriguez, wrote about struggling in his classes and having a hard time finding an internship the summer after his freshman year of college.

He writes, “Never in my life had I gotten C’s before, and it was difficult to understand why I was struggling in college.” Going into his sophomore year, he realized that he had to take a different approach to his studies and job search. He states this hard truth in the article:

“College shifts the responsibility of education from the teacher and institution to the student. You are in charge of educating yourself and making sure that you are getting what you need”.

The fact of the matter is that whether or not you need assistance in your job search or your classes, this is assistance that you’ll need to seek out yourself.

Who can you include in your network?

  • Past employers
  • Past and current professors and high school teachers
  • Family friends

You can begin forming these connections by asking yourself this question: What do I aim to achieve through my network?

According to Rodriguez, if you’re looking for assistance in your college courses, then your goal might be to build professional relationships with your professors that enable you to feel comfortable asking for their help.

If you’re looking to acquire an internship over the summer, your goal might be to build professional relationships with people that can serve as a reference for a job application.

However, don’t limit your network to people in your immediate social circle. Emily Bennington, owner of Professional Studio 365, an organization that helps students transition into careers post-graduation, suggests, “checking out conferences in your field or your local Chamber of Commerce.”

Don’t be afraid to go out and seek mentors! Start making connections today! Contact your professors or visit the USF Career Success Center for help researching job and internship options.

USF Career Success Center

Tower Hall N204

8:00 a.m. – 4:30 p.m.

References

Grant, A. (2011, 28 September 2011). 6 ways to network while you’re in college. U.S. News & World Report

Rodriguez, J. (5 April, 2015). Your network is your net worth: Using your network to succeed in college. Retrieved from http://www.imfirst.org/2015/04/networking-in-college/

Can I have a moment of your time?

Businesspeople in the office

At some point in your professional life you’ll have to give an elevator speech. Elevator speeches are roughly 30 seconds long and explain to a potential employer why you’re the right person for the job. The speech is essentially your personal mission statement.

While employers want to make sure you are properly qualified for the position, they do not have the time to listen to a detailed and drawn out description of your job background.

So, it is important that your message is clear and concise. Here are some tips to keep in mind:

  1. Define the purpose of your elevator speech: Obviously, the main purpose of an elevator speech is always to land the job. However, in order to do that, you must know what the job requires and how your qualifications and career goals fit the job description.

2. Briefly explain your current job position and previous industry-related work experience and success:

This helps to show that you have drawn comparisons between previous skills that industry-related work has required of you and how those skills relate to the position you’re applying for. It also confirms to a hiring manager that you have the necessary amount of experience for the position.

3Keep your audience in mind: Choose every word carefully. Stay away from industry-jargon that would confuse anyone, even a company CEO. Also remember, that the most important thing piece of information an employer wants to know about you is how you can benefit their company.

4. Practice: While you are trying to initiate a genuine dialogue with a potential employer you’re still essentially making a sales speech. You want to exude confidence and ensure at the end of the speech a potential employer has learned everything that you want them to know about you.

 

Remember, the elevator speech is a window that can open to a more in-depth conversation regarding your job strengths and weaknesses. So, simplify now and elaborate later.

USF Career Success Center

Tower Hall N204

MWF 8:00 a.m. – 4:30 p.m.

References:

Collamer, N. (4 February 2013). The perfect elevator pitch to land a job. Retrieved from https://www.forbes.com/sites/nextavenue/2013/02/04/the-perfect-elevator-pitch-to-land-a-job/#4073e3e01b1d

Doyle, A. (13 April 2017). Elevator speech examples and writing tips. Retrieved from https://www.thebalance.com/elevator-speech-examples-and-writing-tips-2061976

Think all social media platforms are the same? Think again.

Social Media Applications - Facebook and Twitter

Last time, we talked about the importance of monitoring your social media because employers will be too. Just as important, however, is making sure that your content is appropriate for the platform that it’s on.

While social media platforms such as Facebook and Twitter serve the same purpose, to connect networks of individuals together, the way that each platform reaches this goal is different and is based on what they can offer to their users.

For example, Facebook allows users to send friend requests, messages, and post updates about their lives, with photos and videos while also allowing the user to tag people or places into their conversations.

According to Forbes.com, users are also able to classify their friends into subnetworks based upon their relationships to those friends—personal or professional—in order to ensure their content is targeted towards the right people.

And, job seekers should be writing and sharing content with people in their professional Facebook networks as well as engaging with other’s content.

Unlike Facebook, Twitter requires you to be more selective about what you share and who follows you as it doesn’t allow you to filter who sees your posts. However, like Facebook, Twitter lets its users create networks or “lists” of people based upon specific keywords e.g. “industry professionals”.

According to LifeLearn.com, while this capability doesn’t allow you to directly communicate with users that you aren’t following, Twitter will notify them when they have been put on your list. If they decide to check out your profile and like what they see, they may be persuaded to connect with you.

Likewise, users are also able to track direct mentions of their company or individual profile to find out what people are saying about them or their brand. Twitter Analytics also allows users to track them following their tweets are receiving to see what topics their followers are interested in.

Despite these differences, Facebook and Twitter do share commonalities. For example, Facebook and Twitter allow users to find content easily through the use of hashtags.

A feature that was once exclusive to Twitter, now allows Facebook users to discover what industry news is trending and which industry professionals are following the hashtag. Users can then share—retweet on Twitter—pertinent information on industry topics from those professionals.

Social media is your key to making professional connections. Learn how these networks function to make sure you’re making the most of what they have to offer.

USF Career Success Center

Tower Hall N204

MWF 8:00 a.m. – 4:30 p.m.

References

Adams, S. (6 February, 2014). 4 ways to use facebook to find a job. Retrieved from https://www.forbes.com/sites/susanadams/2014/02/06/4-ways-to-use-facebook-to-find-a-job/#16480f0f1fab

LifeLearn. (9 May 2014). 7 things you may not know about twitter lists (and why you should care). Retrieved from http://www.lifelearn.com/2014/05/09/7-things-may-know-twitter-lists-care/

Schiff, L. J. (25 November 2013). 14 ways to use twitter to market your business. Retrieved from http://www.cio.com/article/2380667/twitter/14-ways-to-use-twitter-to-market-your-business.html